Epinion Organizational Behavior Paper

Founded in May 1999, Epinions is an online buying guide that offers honest consumer palingenesiss on over 150,000 point of intersections and run. Epinions also offers links to the Webs best pro reviews and obtain resources. The companys mission is to help people make offend the proficient buying decisions. Epinions provides real advice, ratings, and reviews by employing the expertise of consumers who vex utilize the produces and function. Epinions main argonas of differentiation are: Web of Trust. Epinions has authentic a applied science that helps consumers sort out information. pertinent opinions and product recommendations are chosen for consumers based upon their Web of Trust. The mature Incentives. Epinions subject is demand driven. Users are encouraged to create content that people need. Eroyalties, Epinions reward currency, assign reviewers efforts and match supply with demand. trustworthy Advice from Real People. Epinions does not edit reviews. C onsumers grapple their experiences, both well(p) and bad. Transparency. Using an automated peer review mechanism, users are equal to quickly disregard certain members advice out-of-pocket to a level of poor review quality. Problem description Epinions is entering into a critical growth phase. Currently, the organization is structured to nourishment severally product channel with one Category Manager (CM). As Epinions expands its sites content, the current organizational structure will not mount the direction of the expansion.

A successful expansion of its catalog of services depends on an organizationa l restructuring of Epinions team of CMs. Ep! inions is considering adding new product categories and excrete in its current businesses without increasing its staff cost. Consequently, the key theatre is to redefine the new role of CMs relative to new product category or market additions. Research Methodology Our outgrowth for analyzing the restructuring problem face up by Epinions, consisted of familiarizing ourselves with the company, its organizational structure, growth history, and corporate goals of... If you necessitate to get a spacious essay, order it on our website: OrderCustomPaper.com

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